By Sam Lee
Most of us will have made a new year's resolution. Whether it be personal, like getting in shape or finding love, or professional, like re-energising your career or earning a promotion, most of us will make a promising start the year but our efforts will soon tail off as we fall back into old, bad habits.
It is difficult for most of us to achieve one of those goals, let alone all of them, but that is exactly the task that faces one man as he strives to make 2011 a year to remember. But even if he manages all of the above, he will only be delivering what is expected: the base rate.
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